Vic Braden

Vic is a longtime sports science researcher, licensed psychologist and the founder of Vic Braden Sports Instruction and the Vic Braden Tennis College, which are held nationwide at premier resorts. He has produced sixteen instructional videos that incorporate his research and his coaching knowledge.

Vic has authored six books, contributed to publications such as Sports Illustrated, and continues to author editorials for several publications such as Tennis Week and Tennis Life. In addition, he has appeared on popular television shows including NBC’s Today Show, hosted his own television shows on PBS and ESPN, and provided televised tennis commentary for numerous professional events.

His lighthearted approach is endearing, and his motto of "Laugh and Win" has helped shape the resoundingly positive attitudes of decades of students. In his books, videos, Tennis Colleges, and speeches, Vic strives to teach effectively and connect with students on a personal level, aiming to uncover the 'genius to perform' that he believes rests in every individual.

Working with famous sports researchers for several decades, Vic finds great joy in passing on new and valuable information. He strives to help students maximize their performance and enjoyment of this great sport in the shortest period of time. In our (thoroughly biased) opinion, Vic is "simply the best!!!"